Posts tagged as:

Media

The Psychology of Entertainment Media: Blurring the Lines Between Entertainment and Persuasion

by admin on June 9, 2010

Review
The multidisciplinary approach of this volume produces a rich review of literature that seems to surround the subject. In a sense, the paradigmatic lines that separate psychology, media, persuasion, and marketing research are also blurred, and favorably so.—Communication Research TrendsThis book offers a good mix. It brings [...]

{ 1 comment }

Entertainment, Media And the Law: Text, Cases And Problems

by admin on June 1, 2010

Thoughtfully edited cases to highlight the court’s reasoning on the key points at issue make covering the material feasible in a one-term course. And to help readers appreciate the significance of the court decisions, over half the book consists of text that describes the evolution and current state of both the entertainment industry [...]

{ 0 comments }

Ethics and Entertainment: Essays on Media Culture and Media Morality

by admin on April 27, 2010

As modern media shift from the distribution of information to its creation, a fresh inquiry into the ethics of media is needed. This collection of 19 essays provides useful perspectives for both producers and consumers of entertainment. Topics include the creation of celebrity, the effects of entertainment on children, the hybridization of entertainment [...]

{ 0 comments }

Make-Believe Media: The Politics of Entertainment

by admin on April 18, 2010

From Publishers Weekly
This perceptive study by the author of The Sword and the Dollar convincingly argues that TV and film are not popular culture, but marketed mass culture; and that these media do not distort reality, but preempt it. Their scripts, Parenti asserts, support militarism, imperialism, racism, [...]

{ 1 comment }

The Permission Seeker’s Guide Through the Legal Jungle: Clearing Copyrights, Trademarks and Other Rights for Entertainment and Media Productions

by admin on April 17, 2010

A resource for media producers who don t want to be sued! Clearing rights means keeping material likely to spark legal action out of your production. Yet, knowing which materials may permissibly be used is a constant challenge. This book offers detailed guidance for seeking permission and clearing rights to use quotes, music, [...]

{ 2 comments }

The Permission Seeker’s Guide Through the Legal Jungle: Clearing Copyrights, Trademarks and Other Rights for Entertainment and Media Productions

by admin on April 11, 2010

A resource for media producers who don t want to be sued! Clearing rights means keeping material likely to spark legal action out of your production. Yet, knowing which materials may permissibly be used is a constant challenge. This book offers detailed guidance for seeking permission and clearing rights to use quotes, music, [...]

{ 2 comments }

The Permission Seeker’s Guide Through the Legal Jungle: Clearing Copyrights, Trademarks and Other Rights for Entertainment and Media Productions

by admin on April 10, 2010

A resource for media producers who don t want to be sued! Clearing rights means keeping material likely to spark legal action out of your production. Yet, knowing which materials may permissibly be used is a constant challenge. This book offers detailed guidance for seeking permission and clearing rights to use quotes, music, [...]

{ 2 comments }

The Entertainment Marketing Revolution: Bringing the Moguls, the Media, and the Magic to the World

by admin on September 12, 2009

Industry insiders Al Lieberman and Patricia Esgate cover the entire entertainment industry, offering powerful insights into marketing film, video, broadcast, cable, radio, music, print, games, sports, travel, theme parks, and more.
From the Back CoverEntertainment is now a sprawling $500-billion industry that reaches into every corner of human life. If you’re in [...]

{ 1 comment }